[echelon]

I meant it in response to your comment.

> As a Staff Eng who leads and mentors engineers who live in a world where they have no choice but to use Google SDKs and services, I find many of the developer-focused talks invaluable for getting others in my team up to speed on what's new and what's coming soon.

This sounds identical to IBM developer outreach. Or Ballmer-era Microsoft. Similar straightjackets, captive audience.

We'll see if Google can excite people about AI here, but I'm doubtful.