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by landon_vh 1146 days ago
Excited to share my ultimate fintech onboarding guide. Compiled from reviewing some of Y Combinator top fintechs including Yotta, Compound, Puzzle , Bloom and others...

We realized that great onboarding required a few crucial elements:

1. Identifying the one key behavior you want your users to adopt during onboarding 2. Understanding how to leverage cognitive bias' in design 3. Paying immense attention to detail

In the guide, I highlight the most essential and damaging cognitive biases that many companies often overlook. Taking advantage of these biases during onboarding can be game-changing.