Hacker News new | ask | show | jobs
by Havoc 1139 days ago
It is the classic & interesting question, but from watching other creators it seems to miss a key variable: Reliability of monetization.

Someone may love making videos, has a reliable core audience and good views from western audience (and thus high pay rate). However if it costs them 1k to make a vid and the algo is hit/miss as to whether it gets demonetized or not then that becomes a show stopper issue. If you make 3 vids a month and are unlucky then you've got a -3k cashflow...so you're not eating that month.

I've seen some move to Twitch as a result since core audience will follow and subs are a bit more predictable (or rather not as all or nothing)

1 comments

I've seen twitch let's players say they wish they prioritized youtube first because they claimed youtube revenue is larger and more reliable than twitch subs.

But gamers are able to publish a video nearly, a contrast from the kind of youtuber that spends 1k on a video like you mentioned.

I guess youtube has the advantage of potential recurring revenue from back catalog so I can see that creating a reliable stream effect. Depends on type of content I think - some types have very spiky first 48 hours. So either you're monetized there or it's a dud video.