[giusemir1978]

> "I don't understand why so many people are fixated on Amazon AWS. Someone please "explain" this to me."

I believe people feel more in control of the buy process if they can make autonomous decisions and pay right away. No commercial chat, no nothing.

Whether the service is overpriced or underpowered this is not a problem until the buyer does not recognize it as such.

Only when the buyer gets burnt hard, only than he starts to consider other points like: really ad-hoc configurations, support (if they are not enough skilled on sysadmin tasks), the legislation under which the data resides (being italian and hosting on AWS I need to take this into account too), and also price.