[kzrdude]

Why is free the only word that's consistently spelled in all uppercase? All throughout commercial text. It is kind of tacky at this point.

[bee_rider]

It is a bit weird.

Although, I don’t see “FREE” all that often (other than this case). I see “Free” more often, which I take as making the free as in liberated, not free as in zero cost distinction.

[FormerBandmate]

Emulating tacky sleazy ads that have a fine print where you pay $10,000 every day and sell your soul to Satan.