[mseepgood]

> enrich the people instead of advertise and moralize to them

How does morality not enrich people? Isn't moral behaviour a good thing?

[pierat]

In my experiences, "morality" is used by other people in order to browbeat their choices into you, via peer pressure or shame.

Ethics, on the other hand, is a set of self-imposed rules or rules of a group that you wilfully accept and join.

I'd say the issues surrounding ethics and morality is that of consent and willful acceptance. I do not consider 'morality' itself to be ethical.