[jsnell]

> I couldn't care less to calculate it this time. It fluctuates around the same number YoY

Uh-huh. It was 77% in Q4, 79% in Q3, 80% in Q2. It has not been 90% for a decade.

> And that somehow makes it less of an ad revenue? Or different? Or something?

So you weren't making any kind of point when saying that ad revenue was down? If that's the case, I'm happy to also pretend that I'm also a member of the non sequitur club.