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That's quite a lot of projection. I bought a Model 3 because it felt objectively better / better value than everything else on the market at the time, having, you know, actually test driven pretty much everything. (Kia EV6, Hyundai Ioniq 5, Kia e-Niro, Jaguar I-PACE, Porsche Taycan even). Techies might (gross generalisation warning) tend to:
a) Have higher than average disposable income
b) Be early adopters of new tech
c) Care less what other people think of them than an average person
d) Judge things more objectively than an average person. So it's hardly surprising a lot of them end up buying a Tesla Model 3. They are very well-packaged, fast, have good range, the Supercharger network, and are fairly mid-priced as cars these days go (similar to say a slower BMW 3 series diesel, at least in the UK). The BMW i4 launched recently. The Tesla Model 3 is a six year old design. And yet the i4 has much worse range, is either slower or much more expensive, and according to all the critics seems to be less fun to drive. Heaven forfend that anyone buy a car on its merits, as opposed to what other people think of the badge. |