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by vertigolimbo 1153 days ago
As a dev, think of marketing as a premature optimisation. In addition, if you learn the theory but have nothing to apply it to, all the knowledge will just erode.

I built 3 side projects without marketing knowledge. 2 of them have less than 5 clients. But those clients give me a lot of feedback. I am at the stage where I will have to either learn sales/marketing or outsource it in order to grow the projects.

So go for the second option - build something.

(no data to back it up, just personal, limited experience)