[rchaud]

Raising almost a billion US$ in 2016? It seems like a lot for what boils down to "advertising in doctor's offices". Would be interesting to know who the VCs were.

[throwawaylinux]

The pharmaceutical industry alone in the US will be a trillion dollar per year business by the end of the decade.

Pushing drugs and procedures and insurance on people you know are already sick and probably desperate is peak ad-tech.

[germinalphrase]

It’s certainly peak something.

[nradov]

You can find most VC investments on CrunchBase. In this case the most recent funding was primarily from PE rather than VC, which is a little different.

https://www.crunchbase.com/organization/outcomehealth/compan...

[focusedone]

I can't begin to comprehend all of the reasons why, but there's a wholelottamoney in pharmaceuticals.