[gjm11]

I don't think I buy any argument of the form "X is small, company Y is big, therefore company Y should not bother with X".

I appreciate that you may not actually believe this, given your second and third paragraphs. But even from a business-business-business point of view I don't buy it.

Big companies are made of smaller pieces. Those smaller pieces are made of smaller smaller pieces. Etc. If running DPReview makes sense for some sub-sub-component of Amazon, then it doesn't make any less sense just because that sub-sub-component is a part of Amazon and Amazon is very large. It's not like it has to be a distraction from the people trying to run a trillion-dollar company; they can ignore it, just like they ignore lots of other things at lower levels.

It may in fact be the case that (in business-business-business terms) running DPReview doesn't make sense for whatever sub-sub-component of Amazon it's part of; in that case, maybe (again, from the culture-ignoring profit-centric viewpoint) it's right for Amazon to shut it down. But that isn't because DPReview is small and Amazon is very large, it's because DPReview is (hypothetically) unprofitable, or not a good fit for whatever bit of Amazon it fits best with. Those are good business-centric reasons for closing something down. "It's small and we're large" is not.