[jckay]

Hey Nick - a quick Devil's Advocate thought for you. I have heard a lot of people lately say that they want to sell ______ (insert anything) and that is has a lot of potential. They are working on another project and need the money to move that project forward.

I challenge you, as I have challenged these people in the past, if it has "that much" potential than why not continue to do it yourself?

I am sure if you saw an opportunity to make a lot of money, you could get past the idea of working with investors, and media folks. Shit if you made enough money you could just hire someone to handle it.

Thoughts?

Jonathan

[nicksergeant]

This project has an opportunity to make a lot of money. But it's going to take a lot of money. And a lot of time.

I simply don't have my heart in it, anymore. That's why I'm selling. I have other projects that I'd like to focus on, and this project has become basically stagnant for the past year. This is the type of project that can't become stagnant - halfway through the year people want data on the next year's vehicles, and that takes time.

The amount of money that Auto Swatch can generate depends on the amount of time you put into development, and money you put into marketing and advertising. I'm the only developer, and I'm burnt out, and I know nothing about marketing / advertising, and have no more cash to put into those details.

We tried a few different business models but were never able to make any of them work.