[bolu]

Thats true, but we must remember that for folks who _did_ try to time the market many will have actually had negative returns because of failing timing attempts. For example, there was a massive outflow of funds from Equities after the most recent correction (as there usually is when the market performs badly), and those people who pulled out of equities did not get to participate in the record-setting rebound that happened soon after.

Comparing performance over any given time period to some arbitrary standard (in this case, "flat" is assumed to be bad) doesn't tell the whole picture. On the flip side, there are many instances where funds performed admirably but in a time when the markets as a whole did even better. Just as I wouldn't commend a fund for gains in a bull market, docking a fund or portfolio for being "flat" when the market as a whole was flat over the given time period is unfair.

I don't doubt that your company has outperformed (after all, you have the data and I don't). But for what it's worth, was it a slam dunk to assume 40 years ago that your company would have outperformed over the subsequent 40 years? That's the problem: picking winners before they're winners. Will you outperform for another 30 years (my own investment horizon?). Hard to tell.