[hotpotamus]

Yeah, I talked to a project manager who was in the loop on one of these things once. They took suggestions for cost-cutting measures and apparently lots of people suggested getting rid of the soda (not me - I drank probably half a gallon of Sprite Zero a day back then). She said that for a global company with a couple billion in revenue, the soda costs were about $50K/year. Which tracks - these were fast food style fountains and my understanding is that the profit margins at retail are huge.