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by youssefs 5247 days ago
No, this could change how you use Facebook. A doodle doesn't do that.
2 comments

That is assuming we use facebook. I don't use facebook.

That said, this is somewhat interesting to me for 2 closely related reasons:

1) I like to know how the "big boys" think and it's entertaining to see the moves they make competitively.

2) Since the "big boys" are so influential, the moves they make could in turn affect my business decisions in the near future.

Wow, you don't use facebook. Good for you, But 500 million other people in the world do. That makes it a fairly big deal, love it or loath it. And as you so rightly just pointed out, this may in turn affect the way everyone else does business.
Did the way you use Facebook change significantly last time they changed the layout of the news feed?
Yep. I'm commenting on and liking all sorts of things I'd never have seen before the mini-feed in the top-right corner was introduced.
It did for a lot of people, indeed... Differences in click-through are quite measurable for us (a Facebook app provider).

The Ticker, specifically, proved to be a huge surprise, with click-rates higher than the regular click-rate of a Facebook Ad!

For me it didn't change my behavior, but that's not the point. I think the fact that Facebook may emphasize the search functionality more does mean something. As you know there's this thing called affordance.