[ocdtrekkie]

One of your problems: The first time I heard of your product was the shut down notice. Just had to ask "what is Touca?"

[pejman_gh]

I admit it's always been a point of struggle for me as a technical solo first-time founder. We should have done a better job with messaging too.

Having said that, our v2 launch last month was on the front page for about a day: https://news.ycombinator.com/item?id=34959276 ...but it was too little too late.

[dancemethis]

Toucas are plastic caps you put on your head to take baths wihtout getting hair wet. Weird choice of a name for such an interesting tool.

[pejman_gh]

I think that's in Portuguese? Touca is also the name of a bird (Toucan) in Farsi.

I wanted a name that is easy to type on the command-line (since that's the interface for many users), easy to pronounce, and somewhat meaningless in English. Touca was the best I could think of. :)