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by startupfounder
5258 days ago
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Tesla at this moment in time is not a car company that is marketing its product to the average consumer. They realize the technology is currently not their, but their go to market strategy is to market their luxury product to people who can afford a $50k car. At this point it is not about the worry of charging or where. My assumption is that the vast majority of people who own Tesla cars have a charging station in their home and understand the limits of the product. They purchase the car for status, just like every other luxury product. 300 miles become irrelevant when you can recharge your car in 5-10 minutes, and that is where the technology is going. |
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The model S uses 85kWh to go 300 miles (at 55 mph, remember which is way slower than you'll go on the freeway in California). 10 minutes is 1/6 of an hour so:
85kWh * 6/h = 510kW. Do you really think we are going to have 1/2 MW charging cables? Obviously this is not going to happen with home charging. Can you think of a way of even getting 1/2MW to a commercial charging station in a populated area? What about on e.g. labor day when large numbers of people want demand. If 10 people want to do a 10 minute charge in the same city at the same time, thats 10MW, which is a lot of coal we are burning to supply that (or if you want green power, about 100 acres of photovoltaics)[1].
I'm all for electrics, but I know the power grid is going to need an overhaul if more than about 1/8 the population adopts them, and on top of that current trends indicate that most of the new capacity is going to come from coal plants, which largely negates the environmental advantages of electrics.
1: http://en.wikipedia.org/wiki/Nellis_Solar_Power_Plant