[glass3]

In which way will they make it different from the Meta headsets? The Apple branding won't be enough to turn an average headset into a successful product.

My guess would be that their headset is just a set of goggles that requires an iPhone for computation. Then, they can sell them for $300 or even $150.

The article suggests that VR is a tool for long-distance relationships. For $300, that could become possible.

[Jcowell]

> The Apple branding won't be enough to turn an average headset into a successful product.

For me the Apple Branding is enough. One of the biggest barriers for me picking up the Oculus Quest is that it’s attached to Facebook.

[r0fl]

Apple sells WHEELS for a Mac Pro for $700!

You think that same Apple will sell, what may be a totally new revolutionary product of less than half the cost of WHEELS?

Try again.

[rocketbop]

> Apple sells WHEELS for a Mac Pro for $700

Not many of them though.

AirPods are 200-300 and an absolute cash cow, and probably system sellers for Mac and iPhone.

[r0fl]

AirPods are not as complex as virtual reality goggles. It’s like comparing apples to VR goggles.

[rocketbop]

Sure. I don’t agree with OP that they can be sold at 300.

Something that does less for cheaper might be an easier sell though then more for more.