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by munificent
1179 days ago
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Possibly yes, possibly no. It depends a lot on the margins. I wouldn't be surprised if food is a loss leader to get you in the door to make other higher-margin impulse purchases. In that case, letting you order food at the pump is an anti-goal because you'll complete the transaction before you're surrounded by other impulse buys. |
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They also won’t bring your online/app order to the gas pump, you have to be parked in a regular spot.
There’s also the concern of updating the menu on the gas pump which (for Wawa) is a non-trivial problem.