[AdamCraven]

It gets you more of whatever you love doing - even if no one reads it - because you get better at whatever you write about.

If you knew no one would ever read your writing, would you still write it? If yes (the likelihood is no one will read it apart from your future teammates) you'll have found your subject.

It can give you jobs, learning & connections, but it also takes time. Time that can be used for other things that could get you the jobs, learning & connections you want without writing. There's no one way to approach it, you need to find what works for you.

For me - I've written a lot (mostly as principles), but only recently I've focused on learning how to write, which meant I needed a blog to write on and a way to make it fun for me ( https://principles.dev/blog/first-principles-thinking-a-visu...)