[PaulHoule]

Ideas are a dime a dozen. It’s execution that is valuable. So don’t feel too in a hurry to generate ideas.

Take the Google Analytics competitor. Personally I was bothered that GA got a monopoly in the space so fast and that it took so long for real competition to come along, if it has. The interesting questions revolve around “why did GA have a moat?” and “how does a new entrant overcome that?”

Wherever there is a market leading product there is a narrative that

   * Google docs sucks
   * Microsoft excel sucks
   * Adobe creative cloud sucks
   * Facebook sucks

It is very possible to take a bite out of this kind of firm but it is not easy. Look at at Figma as a detailed case study —- it is the ability to execute that puts an idea like that on wheels.

(My current side project is something that I was thinking about 18 years ago thinking… why doesn’t this exist? But it still doesn’t, except on my server.)