I don't really understand why people pay a premium for literally the easiest way to make coffee. Pour overs are fast and easy to clean. French presses the only work is in cleaning the press.
Any idiot can throw a filter and some grounds into a V60 and then pour hot water over it but really great pour-overs aren't easy. You need a high-end grinder and fresh, top-quality beans. You need practice dialing in. There's even a bit of an art to making the pourover itself, with blooming and stirring, weighing the output, and timing the draw-down. People pay to see a skilled barista going through the ritual.