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by rhino369
1205 days ago
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Zaslav isn’t really taking creative control. Casey Bloys—longtime HBO Exec—is in charge of HBOMax programming. Zaslav is making big picture moves like deciding how much budget there is for new content. But he’s not picking which shows to make. I don’t think it’s fair to say he’s killing HBO because he’s largely left it alone. It’s the MAX half that got butchered—but that part isn’t really HBO and the overall service isn’t profitable. The brand dilution is a real problem but that was done under ATT when they started HBOMax in the first place. |
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