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by ajmurmann
1203 days ago
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> Probably some 50% of the economy is pure bullshit that nobody asked for, just keeping each other busy. Obviously this cannot be true. "The economy" isn't some magical object somewhere, but the emergent behavior from all our needs, desires and faults. If something is truly not wanted by anyone, nobody will pay for the work to get done. That's the magic of the invisible hand of capitalism. Doing stuff that truly nobody wants and getting paid for it is usually more of a feature of socialism and bureaucracies. There are cases where individual motive leads to macro behavior that's not desirable by any individual, those are the cases where we need to tax negative externalities or regulate, depending on the problem. These issues usually don't emerge though because nobody wants something but because too many wanting a thing creates side effects that nobody likes. The book Micromotived and Macro behavior by Thomas Schelling covers that nicely. |
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One of the best known examples is the PR-manufactured tradition of diamonds in engagement rings, which sky-rocketed the demand for diamonds in the general population.
Another great example is the huge industry of "supplements" which is legalized fraud on a massive scale, selling useless pills to people with a promise of making them better in some way, and relying solely on the fact that it's hard to prove that they don't actually do anything since their claims are so vague.
These are prime examples of entirely artificial demand created out of whole cloth through manipulation. There are numerous other cases of more subtle effects, where marketing is significantly inflating a demand which would exist but be much smaller otherwise (toys, smartphone upgrades, new cars every few years, beauty products, fashion etc).