[loveparade]

> With the launch of my second business last July (a programmatic SEO tool called PageFactory

Great read, but it's a bit disappointing to see that the author was only able to make money with yet another SEO spam tool to generate low-quality content. The idea of the original Fantasy Congress was much more interesting, too bad that didn't work out.

[cdiamand]

To me, that's actually one of the most optimistic parts. The author is willing to build what markets want, not a passion project, which is a turning point.

[mattgreenrocks]

Good take. This is not selling out, this is being open to problems that people will pay for.

[asebold]

Author here - Thanks for reading! Glad you enjoyed the article.

Programmatic SEO has a long history of being conflated with spam, though, it is not. There are many instances where this approach to creating content is the best approach for users, and many are surprised to learn how often and how much programmatic content they consume (I often use nutritional information as an example).

I've talked about this at length on my twitter, podcast interviews, and my free course on the subject. I will put links to these below. If you're concerned about the efficacy and morality of programmatic SEO, I'd suggest getting more information from these resources in order to make an informed opinion.

Also, my product does not provide any AI services. I know it's common for people to assume "programmatic" means "AI", but this strategy has been around much longer than AI.

My twitter (examples and many threads on the subject): https://twitter.com/allison_seboldt

Free course: https://asebold.gumroad.com/l/free-programmatic-seo-course

Podcast interview I did: https://www.youtube.com/watch?v=SU9VYD86xTA&t=818s

[joenot443]

I don’t think anyone’s going to listen to a whole podcast to get the answer they’re looking for. I’m still of the opinion that “programmatic SEO” == spam, but perhaps you can use the space here to explain why that’s not the case. I perused your Twitter but was admittedly left even more confused.

“ Programmatic SEO is not a means for replacing human written content.

This strategy targets keywords that aren't served well by human written content. It lacks the critical analysis and nuance only humans can provide.”

Maybe you can explain. Is it a real human writing every line of the copy you’re generating? If not, how is it not very directly “replacing human written content”.

What you’ve mentioned in this thread seems to run contrary to what’s on your Twitter and the product page itself.

[asebold]

I mean, if you're hell bent on not educating yourself, I don't think there's much more I can do to help you.

Nonetheless, here's a twitter thread I made with a bunch of examples of big, well known sites that use programmatic SEO. Which of these sites are spam? https://twitter.com/allison_seboldt/status/16195138347790499...

"This strategy targets keywords that aren't served well by human written content."

One example I often use is nutritional information. We don't need in-depth, 1200 word articles for how many calories, carbs, protein, etc. there are in every food and drink item out there. Plus, there are billions of them. So it's not even feasible to create human written, long-form articles for every item. Websites use templates to plugin in nutritional information into webpages, and Google picks it up. That's programmatic SEO. It's applicable to lots of situations, and we consume tons of it every day.

If you can't see even a single legitimate use case for this strategy after all the resources and details I've provided, I just have to assume you're looking for people to argue with. Not worth my energy, sorry dude.