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by viscanti 5261 days ago
It depends what idea you're testing. If you're looking to see if there's any interest at all in the idea, a landing page with adwords could test that. You can funnel traffic there and see if anyone clicks a "buy now" button. That can be enough to see if the idea warrants any additional work.

A landing page isn't the only way to do an MVP, and it's not always helpful in finding out more about your problem area. If it does help, then great, use it. If it doesn't add any additional information, don't waste your time.