[yarone]

I had the same thought!

Then, my next thought was:

Who (in industry) wrote this? (and got FTC to publish it? wanting to drive some agenda forward).

[bobsmooth]

> By Michael Atleson, Attorney, FTC Division of Advertising Practices

[atlasunshrugged]

It's not always industry, sometimes agencies are closer to academia, certain types of lawyers (maybe this is considered industry too), etc. But seems in line with Lina Khan's efforts