[somethingAlex]

I think certain fads are a little dreadful in terms of unoriginality - those humaaans illustrations, for example. But I think most of the web really should look similar. I think of brochure websites like resumes: you're trying to depict key points without distractions and obstacles. Just like that one person's "unique" resume is actually the last one you want to read, so is that unnecessarily "original" website.