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by pjc50
1209 days ago
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Reminded of a post I saw the other day referencing Clausewitz to say "if your ideal military strategy is politically unachievable, it's not the ideal strategy". If going for opt-out telemetry makes your customers hate you and you're forced to retreat under a hail of fire, going opt-in is not a mistake. There's also a philosophical problem in going too deep into "customers don't know what they want" and A/B testing everything to death: you end up using it as a substitute for dialogue. Ultimately customers are making conscious decisions. You have to make the case rather than assert that it's "better" from behind your metrics dashboard. |
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