There are different services currently available that generate product descriptions using text prompts. This aims to automate it further by removing the requirements for text prompt, and use only images.
The use cases would be for large stores that have a lot of SKUs, helping them save time and money writing quick product descriptions using images they already have.
The overpromises part can be fixed by setting the “tone” options. If you try “hard sell”, it will go hard. You can set it to neutral for a softer tone.
However, as with all AI generated content, there should be some minimal editing/proofreading before making the content available to the public.