[Mikho]

In reality, scooter sharing should be rather a loss leader for a bigger business to retain customers but it's not viable for it to be an independent business. When the Bird scooter sharing service just emerged, I wrote an article where I calculated and described unit economics of scooter rides based on charging cycles [1]. The business is just not sustainable unless scooters are made like tanks and can sustain heavy damage. They are usually not. Chana's big piles of thrown away rental bikes should have taught us something.

1. https://medium.com/13-notes/unit-economics-of-the-bird-scoot...