[bawolff]

Its sophisticated in the sense it sounds targeted. They had to do research, setup a clone of an internal site, etc. That's on the high end of sophistication for phishing, which in general is usually not the most sophisticated of attacks.

[jaclaz]

Yep, but targeted doesn't have the same meaning as sophisticated, maybe the sophistication relates to obtaining a list of reddit employees, in that sense the sophistication is before and besides the phishing in itself.