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by waprin 1236 days ago
Entrepreneur is a very broad term. A power lifter may wonder why the boxer is doing footwork drills when he just needs to lift heavy weights until he realizes they’re both athletes but in different events.

It’s silly to label “open startups” as a movement when it’s more a technique which may or may not be useful to you.

By being open ,people can follow your story, which can translate to marketing/sales/feedback.

There’s also an aspect of idea exchange and psychological motivation by being part of an entrepreneurial community.

I think it’s silly to consider it a movement rather than a tactic. Whether it’s applicable depends a lot on whether it will help you reach potential customers. If you’re trying to sell fintech to big banks, probably not, if you’re selling no-code landing page builders, it probably will.

It’s also a bit of a pendulum where the business default is secrecy, new school thought says build in public, now people are realizing it’s just trade offs .

This has been a key part of many successful products such as Stack Overflow (Jeff Atwood’s blog), Basecamp (Signal V Noise blog). Convertkit is another one and has a really good interview on Indie Hackers about it.

1 comments

Totally agree, it is odd that the author of the article labeled "open startups" as a movement. I can see why they did so, labeling it as a movement improves the story, makes you a "thought leader", etc, which all leads to better marketing / sales.