[itmag]

Most programmers are not pleasuring themselves by writing cute software for other programmers (that's merely a local HN echo chamber phenomenon). Nor are they busy solving real problems for the masses.

No, most programmers are probably slaving away writing .NET, PHP, or Java boilerplate for internal invoicing apps and such.

So what's needed is to free up the time and energy of programmers. Once they do that they'll be more motivated to do more useful stuff. I think the most realistic way there is individual empowerment through things like freelancing and lifestyle design.