Then they should read Four Steps to the Epiphany, Lean Startup, Innovator's Dilemma, or any of the other, you know, actual books on the stuff, and learn what the term Startup means.
Some innovative Fortune 500 companies are more of a startup or engage in more startup-like behavior than some self-proclaimed "startups" that have no idea about customers, market, and the discovery thereof.
Some innovative Fortune 500 companies are more of a startup or engage in more startup-like behavior than some self-proclaimed "startups" that have no idea about customers, market, and the discovery thereof.