[petrichor]

they are going to use the tech, just as a feature of their push product, rather than as its own offering.

[pnathan]

Yeah, the straightforward reading is that they are folding the tech into their flagship product instead of running multiple products.

[nhangen]

That's what they're trying to do, but by forcing the users to adapt rather than adapting on the product side. Certainly doesn't feel like a user-centric approach.