[JayNeely]

Why are you looking for someone in Queens if you're in California, and you're trying to pivot to a broader audience?

The site's a mess. I'm sure your friend worked hard on it, but this is nowhere near being able to compete with Yelp, even locally.

I'd bet most of the traffic is coming through the Guides and Resources section of the site. The business directory portion is crap. Your assets are content and domain history, which are providing search traffic.

My advice would be to move business listings to the back, move content to the front, hire writers to create more local content, and monetize through local affiliates.

If my assumptions are off, please post some Google analytics data so we can see a more accurate picture of what you're working with.

[meeeu]

Hi JN, thanks for your inputs. I do have some GA data that I would like to share with you via email if you have sometime to leave me some more valuable feedback.

[JayNeely]

Sure thing. jay [.dot.] neely [@at@] SocialStrategist [.dot.] com