[FredPret]

I think this is a generational thing. I do B2B consulting, remote only, and it's all about the relationship of trust. Building that over voice and video with a digital-native CEO is no problem at all.

I will add that my most recent client is remote-only and in their thirties. No competitor can beat me by going "on-site" because there is no site and never will be.

[JumpCrisscross]

> this is a generational thing

I’d wager it’s deeper than that. Economies of scale force proximity in subtle ways. Finance shouldn’t need to be concentrated, but for a host of reasons most of it is, and a start-up looking to sell to it benefits from proximity. Even crypto largely retread those old paths.

That said, there are business which do not benefit from this sort of scaling. They will be dispersed. If the supplier similarly doesn’t have scaling economies, something I’d argue most non-Fortune 500 consulting does not, then yes, remote-remote will win.

For what it’s worth, I work 90% remote. And I’m in a sales-type capacity. But the only people I work with almost entirely remotely are those who are themselves remote. And even then, in-person meetings usually add value.