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by genewitch
1261 days ago
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I'm not sure why you care about annheiser-busch so much. He knew that bud.com was worth more than $50k to Budweiser. Bud.com would still be on every can and case of beer they produced. Says they didn't like the beer, anyhow. If Budweiser came with a 15 million buyout offer I might see your point, but $50k is barely enough to buy a reliable car after taxes, registration, and insurance. |
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Public resources like domains are tricky. We want them to be used not treated as a get-rich-quick opportunity where people who registered a bunch of generic things try to get millions for sitting on domains. I'm glad in the end this one actually got used but when the story from the source itself gives a completely different reason it's hard to be excited about it regardless how much you care about Budweiser in particular.
In comparison for example (though not specifically domains) "Dwarf Fortress" didn't sell rights to the name because they were actually using it, intended to continue using it, and didn't want to dilute the value they had actually put into the name that made others want to buy it. In the end they made millions of dollars with success of the game's newer launch off that brand identity they had built. That's an inspiring story of not selling a name.