I think the main reason the Bloomberg article got to the top rather than the source (theinformation) is that The Information is beyond a paywall that you can't bypass.
There is a workaround link at the top of the thread. An important difference is that Bloomberg's paywall is intentionally semi-permeable - 'free' article limits, social media referrals, etc. The Information is (mostly?) an intentional 'hard' paywall - the content is only available to subscribers.