[colinjoy]

I think you may be wrong here. There is a consumerisation of the enterprise IT and Apple is happy to grab a big piece of that cake (and not unsuccessful) when it comes to push their devices into the business market. If they had no interest in dealing with businesses, they'd not invest in enabling companies to manage large fleets of Apple devices.

https://support.apple.com/guide/deployment/welcome/web

[HDThoreaun]

Eh, I don’t think apple is doing that specifically for businesses as much as to unlock businesses to give their employees a luxury perk.

[colinjoy]

Even if that was true (which I believe it is not), wouldn't that already constitute "interest in dealing with businesses"? They want businesses to buy iDevices and use them for business purposes. Whatever you think on this, you should perhaps rethink after taking a look at Apple's own reporting and their press releases concerning business and enterprise customers.

https://techcrunch.com/2018/01/20/apples-enterprise-evolutio...