[hansvm]

A few ideas come to mind. Most of them would use this as a pre-processing step to guide something valuable but a bit tricky to automate:

1. Detect meaningful redesigns in competitor sites

2. Power a more robust dynamic scraping solution

3. Summarize common layouts (in your industry, outside, ...)

4. Monitor sites known to A/B test to see which specific changes work for them, and aggregate those results across many inputs

5. Add it to your test pipeline, checking that modern browsers render your site roughly the same semantically (maybe more robust but still valuable compared with screenshot tests and whatnot)

...

In general, anything that would benefit from automating a task made easier by knowing the visual structure of a page should be a great candidate.