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by leslyn
5278 days ago
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December was a good month for us!! 2nd full month post launch and we doubled our user database, got exposure from a BBC Travel Blog had more Spanish translations than anything, lol. We contracted a demo video, a home page redesign, and some copy editing which went great. I am the non-tech co-founder and have been marketing my fanny off with a budget of $200/mo. What I have concentrated on is blogging and building a Twitter presence (I need followers.) When we started, we Beta tested with friends and family... roughly 30 people who were afraid of hurting our feelings - not a good idea! Then we soft launched into a Public Beta, got picked up by Killer Start-ups but we were still learning about promotion copy and I can't say it was our very best foot forward but had some traffic and got some users. By the end of Nov. we had 100 - today it is over 200 so if this trend continues then by the end of 2012 we will have 1.6 Million users - not bad for a year old app! I think a lot of us hit the ground wanting instant success - there is a big part of me that does but as I define 'instant' in terms of realistic time - one year is pretty darn 'instant'. So... I plug along and learn, read, learn & read some more. I connect, comment, blog, and believe. uencounter.me went from an idea to a concept to a project to a fully realized app in 10 months time. When we get to 1.6 million users by this time next year ... that will be 'instant' enough for me. |
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