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I've studied this extensively - best book on the subject was "Solving the Procrastination Puzzle". The main take-aways are:

1. Just Get Started. One common cause of procrastinating is avoiding negative thoughts. "This will be too complicated", "This will take too long", "I'll have to make all kinds of compromises on the design", etc. If you Just Get Started then you'll likely find out it isn't as bad as you thought.

2. How You Feel Doesn't Matter. Procrastination often continues because you're waiting until you feel like doing it. We lie to ourselves, "I'm going to goof off now, but wake up at 5 am and I'll feel like doing it then". Then 5 am comes around and you feel even less like working on it. We need to stop fooling ourselves that we will feel like it at some point.

3. Pomodoro Technique. This works pretty well for me. I'll do 4 sets of 25 minutes of focused time separated by 5 minute sets of whatever I want time. When I think, "Wow I have a lot of work to do, I have to focus for the next 8 hours" I just dread it. Instead if I reframe it as, "I just need to focus for the next 25 minutes" I often blow right past the timer because I get so interested in the work.