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by RF_Enthusiast 1281 days ago
Hello fellow radio person!

Looking at the script, it's just lowering the volume, possibly so it's at or below the average volume of the rest of the content (on a Sonos speaker using TuneIn).

One of the things wrong with our industry, inspired by legislation made by people with no technical background, is that the peak volume of a commercial can not be louder than the peak volume of the surrounding program.

So some in the industry processed the commercials into audio bricks, with the peak audio level at or below what's required. But the average audio of the commercial was much higher than the average audio of the programming. While it's legally lower volume, it's perceived as higher volume.

While this script is made for TuneIn via Sonos, I think the philosophy of louder average volume has migrated as a regular feature in streaming. I also think it's why many artists on ad-supported sales/streaming platforms process their tracks into bricks, so their track is not perceived as lower volume and less energy.

I can't speak for the person who coded this, but I think they are just correcting the legacy exploit, and not trying to outright remove the advertisements. (The example they give lowers the volume to "15", not "0")