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by imtyler 1285 days ago
But that's not a product of the medium, to be fair.
2 comments

How is not? There is a commercial I've been seeing a lot during sporting events. I think it's some sort of insurance but I have no idea. All I know is multiple times a day the ad plays the default iPhone text message alert and it pisses me off.

That sort of shit needs to shut down. I think only sirens played on radio ads might be worse.

The quote is right there:

"Radio (and TV) are uniquely obnoxious"

Ads are obnoxious. That's not unique to radio.

I thought the claim was that all ads are obnoxious, so singling out radio for ad-killing efforts is, IDK, morally wrong.

My point was that radio ads are uniquely obnoxious because of a combination of the way we process audio signals and radio stations’ apathy about intentionally irritating ads.

I’ll grant it’s not a moral failing on the part of sound waves. It’s 100% the broadcasters who see short term profit from “more effective” ads, who then have no right to complain when people are irritated enough to develop filters for the ads.