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by elcomet 1291 days ago
> If Google does that, it willingly eats into its own ad-driven business.

I don't see why. They could still incorporate ads in the output of such a tool..

1 comments

Impressions and CTRs for ads will go down drastically. CTRs for ads are already non-existent for any queries for which Google shows direct answers (such as "when was lincoln born").
I completely disagree, I think it is very unclear. They could show one direct answer + one or a few related ad, which I think might increase a lot the CTR.