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by RF_Enthusiast
1291 days ago
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Just an example: In Seattle, the #2 rated station last month was KIRO-AM 710. Sports play-by-play and local sports talk performs really well on AM [1]. In the same ratings book, the religious and right-wing talk radio on AM continued with a poor performance. I think that generally content is more important than the technology delivering the audio (although probably anything would perform better to at least some extent on FM). [1] <https://radioinsight.com/ratings/seattle-tacoma/> |
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