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by foobarbecue
1285 days ago
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Yep, this is it. When I ask my younger friends why they prefer IG over FB the reaction is "ew, Facebook? That's so over." The cycle is repeating now with IG becoming uncool in favor of TikTok. If I were a social media mogul, my strategy would be to relaunch the same platform under a different name every 5 to 10 years. Put some new css in there, release some flashy ads, and users will think it's a different thing. Most IG and Whatsapp users are shocked when you tell them those apps are owned by the same company as FB. On the other hand, there are some platforms so solid that they seem to transcend fashion. I'm thinking YouTube. |
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It’s closer to infrastructure than any other social platform out there. Kind of blends into the background as you browse it.
Also, there’s a better separation of the content from the vitriolic comments than other platforms. I use YouTube all the time, and literally never read comments. Instagram/Facebook, the comments are integral to the consumption pattern, showcasing just how very fuckin awful almost everyone is when they can be internet tough guys vs basically decent human beings in real life.