[Iaks]

My immediate feedback is that you are charging too much. I can buy a travel book which details hundreds of things about SF for ~$20, used $10. I can get a Google itinerary for many places for free.

Second, this seems like an impulse buy sort of item. ( i.e. I'm stuck visiting somewhere new but haven't had time to research it.) A mobile app that allowed quick access to new itineraries via gps look-up might make for a better sales rate. But I don't see anything changing until your price-point accounts for the competition's prices.

[mapster]

good point, but being on the webpage looking at a focused itinerary of a place I am going to is much more compelling than buying a one size fits all guide book. And for the cost of parking ($7.50), it seems well priced.